Bulleit bourbon has reached a milestone in its maturity with the opening of its first distillery.
It's riding the wave of bourbon's popularity as its parent company, spirits giant Diageo, looks to expand a brand started 30 years ago when Kentuckian Tom Bulleit revived his family's whiskey recipe.
Company executives gathered with state and local officials Tuesday to mark the opening of the $115 million Bulleit distillery near Shelbyville, Kentucky, about 30 miles east of Louisville.
Diageo sees the distillery, built on rolling farmland, as a catalyst for the brand that has flexed it’s muscle with annual double-digit sales growth in recent years.