Kentucky health plan

A Benton optometrist says he wants to make health insurance plans more accessible and more understandable for small businesses.  Dr. Joe Ellis of EyeCare Associates of Kentucky is among 19 appointees to the state’s new Health Exchange Board. Governor Steve Beshear established the board to review policies and make recommendations for Kentucky’s state-run health insurance exchange.

Governor Steve Beshear has decide to expand the board of the new health insurance exchange, while also naming those members today.

The now-19 member board includes top level officials from Kentucky’s major insurers, including Anthem, Humana and Bluegrass Family Health.

The confusing process of setting up Kentucky’'s health insurance exchange should get clearer later this month.

The Affordable Care Act requires states to set up exchanges in which residents can compare and purchase health plans. Governor Steve Beshear choose to set up the state exchange earlier this year, rather than let the federal government operate the system.